Having a marketing strategy is one thing, but this will be ineffective unless you take it to the right people. It’s not all about spending money as having a deep connection with the target market and thinking about ways to get people talking about your business is more likely to get prospects making contact. Do not try to please everyone, instead speak directly to your target customer in the language that will engage them. And, encourage word-of-mouth advertising and connect with influencer’s. https://bit.ly/2HjOuhX